KBB.com Names the Kia Optima a Mid-Size Best Buy for 2016

Here at Dulles Kia, when we find good news about the vehicles in our lineup of quality Kia models, we want to be sure to share it with you. Yesterday, we came across a press release that contained some particularly exciting news. After extensive data collection and head-to-head comparisons, 300 models were narrowed down to just 12 winners of their respective segments. These "Best Buys" represent the absolute best value in their class, and we're happy to report that the Optima was among this elite group; taking home the title of Mid-Size Best Buy for 2016. The Optima won, not because it came with a few interesting features. Instead, it is the complete package; "passionately designed and obsessively crafted."

Orth Hedrick, vice president, product planning Kia Motors America, said: “To be recognized by the experts at Kelley Blue Book as a Best Buy among some of the toughest competition in the industry is a true honor and strong indication that the all-new Optima is poised to continue its sales success and the ongoing elevation of the Kia brand.”

If you're in the market for a new mid-size sedan, we'd like to come experience what makes the Optima a better choice. Contact us to learn more, or visit us for a test drive.

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Categories: Fleet, News
Tags: awards, optima